OpenAI has introduced a new Premium tier for ChatGPT Business, offering power users significantly higher usage limits as part of the company's broader push into the enterprise market, where it competes with offerings from Microsoft, Google, and Anthropic for corporate AI subscriptions.

The new tier was announced on OpenAI's website, where the company described it as a response to customer feedback from Business users seeking greater capacity. According to OpenAI, "Premium seats" are designed to enable users to take on "more ambitious work without losing momentum" by providing five times more usage than the Standard tier and eliminating the five-hour usage limit. Rate limits and usage caps have been a recurring frustration for enterprise AI adopters, particularly teams running high-volume workflows such as code generation, data analysis, and document processing.

The move follows recent price cuts for two of OpenAI's ChatGPT-5.6 models, Luna and Terra, and underscores the AI lab's ongoing effort to attract enterprise customers across multiple price points.

Under the revised pricing structure, Premium seats will cost $125 per user per month, or $100 per user per month when billed annually. Standard seats remain unchanged at $25 per user per month, or $20 per user per month on an annual billing cycle. OpenAI noted that these prices are comparable to what Anthropic charges for its Team plan. At $125 per user per month, the Premium tier is priced well above mainstream office productivity AI add-ons such as Microsoft Copilot for Microsoft 365 and Google Gemini for Workspace, both of which are positioned at $30 per user per month, signaling OpenAI's focus on organizations with intensive AI workloads rather than general-purpose productivity augmentation.

OpenAI will continue to offer Standard seats alongside the Premium option, giving enterprises the flexibility to assign each team member the appropriate tier based on their workload. Additional Premium features include the ability to upgrade or reassign seats as business needs evolve, monitor usage across workplaces, and manage billing and spending limits from a centralized location.

For a limited time, OpenAI is running a promotion through August 20 that allows Business customers to add $100 in workspace credits — equivalent to 2,500 credits — for each Premium seat added to their plan, up to a maximum of five seats.

The new Premium tier is positioned between the Standard Business offering and the full Enterprise plan. The Enterprise plan remains custom-quoted and is typically aimed at organizations with more than 150 users. The Premium tier is expected to appeal primarily to mid-market companies that need more than the Standard tier provides but do not require the scale of the Enterprise plan, a segment that has historically had limited options between entry-level collaboration tools and full-scale enterprise contracts.

OpenAI has been transparent about its ambitions in the business sector. CFO Sarah Friar stated earlier this year that her goal was to achieve a 50-50 revenue split between consumer and business segments, up from a starting point of 60-40. The company continues to advance these plans as it prepares for an initial public offering, making enterprise revenue growth a closely watched metric for prospective investors.