Devsisters to Launch CookieRun Card Game in Europe with New Booster Pack and Organized Play Program
Key Takeaways
- •Devsisters' CookieRun: Braverse Card Game will enter the European market in January, with a 13th booster pack and the Brave League organized play program launching in late January.
- •Three specialized distributors—Blackfire, Cube Golem and Bliss Distribution—will handle European distribution, with Blackfire owned by Asmodee Group.
- •Europe's card game market is estimated at 5.8 trillion won ($4.27 billion) and includes roughly 5,000 specialized stores.
- •Devsisters will attend SPIEL Essen 2026 in Germany in late October, running workshops and distributing demo decks ahead of the European launch.
- •The game previously launched in North America in July last year, works with three North American distributors, and joined TCGplayer in 2025.
Devsisters' trading card game, CookieRun: Braverse Card Game, is set to enter the European market in January.
As part of the launch, the company will release its 13th booster pack in late January and roll out Brave League, an organized play program hosted at local card shops.
Distribution across Europe will be handled by three specialized distributors: Blackfire, Cube Golem and Bliss Distribution. Blackfire, which is owned by Asmodee Group, distributes games throughout the region and has previously supported organized play for major global trading card game (TCG) brands.
Devsisters views Europe as a key target for expansion. The region's card game market is estimated at 5.8 trillion won ($4.27 billion) and includes roughly 5,000 specialized stores.
The move extends a broader strategy of leveraging the CookieRun intellectual property beyond mobile gaming. The franchise, built on Devsisters' popular CookieRun runner and RPG mobile games, is used as the foundation for the physical card game, following a wider industry pattern of digital game publishers bringing established IP into the tabletop and TCG space.
Ahead of the European launch, Devsisters will participate in SPIEL Essen 2026, one of the world's largest B2C board game conventions, held in Germany in late October. The company plans to run workshops and distribute demo decks to local players while building a partner network for organized play across Europe.
CookieRun Card Game previously entered the North American market in July last year and has since broadened its footprint. Devsisters currently works with three North American distributors: ACD Distribution, Peachstate Hobby Distribution and Universal Distribution US.
The game also joined TCGplayer, the world's largest single-card marketplace, in 2025.
Devsisters expects the expanded network to improve product accessibility and accelerate growth in the local market.
Source: Korea Herald Business
