President Donald Trump's effort to generate revenue from his money-losing Truth Social platform appears to have attracted minimal interest from Wall Street traders, according to a new analysis by MS NOW.

The assessment comes one day after a federal lawsuit targeted Trump Media for selling Wall Street traders exclusive early access to Truth Social posts for up to $100,000 per month. Trump Media & Technology Group, Truth Social's parent company, trades publicly on Nasdaq under the ticker DJT, meaning its ongoing losses and revenue strategies are subject to shareholder scrutiny.

"The lawsuit alleges the service offering paying customers sneak peeks of his posts about U.S. policy on war, tariffs and other issues violates the Constitution," the Associated Press reported, "and that official announcements should be made available to everyone at the same time."

MS NOW financial analyst Ron Insana suggested the legal challenge may ultimately be irrelevant, as sophisticated financial traders have largely steered clear of the offering.

"There's only 6 to 10, apparently, funds that have signed up for this," Insana said. "And so it's not really pulling in a lot of money relative to what's being lost at Truth Social."

Insana highlighted that Truth Social continues to lose hundreds of millions of dollars.

"It has not been the most successful effort at social media," Insana said. "I mean, they roughly run revenues that are far lower than the size of their losses and so it's not a great business model."

He argued that Trump's promotion of the high-priced service has largely fallen flat.

"Even with the president trying to sell his comments, if you will, for money to hedge funds or quantitative traders in advance of him releasing that information, there's been very little take up," Insana said. "And so it just has not been a successful enterprise from the beginning. And it's not getting any better in any way, shape or form."

University of Michigan economics professor Betsey Stevenson agreed that Trump's plan was a "terrible idea," particularly given the president's reputation for unpredictability.

"People should be willing to pay a lot for early data," Stevenson said. "Why has this not been successful? I don't know the complete answer, but I think the unreliability of President Trump and the way he changes his mind, you know, more frequently than he changes his pants is coming home to roost because people are like, 'Why would I pay a lot for information that's going to change in an hour or two hours?'"

Source: Raw Story | Associated Press via AP News | MS NOW on YouTube