Tata Communications and TTBS Partner to Deliver AI Platform for India's Small and Medium Businesses
Key Takeaways
- •Tata Communications and TTBS have partnered to deliver an AI-powered platform specifically designed for India's small and medium businesses.
- •The platform's AI voice agents can manage customer interactions, handle routine inquiries, schedule appointments, process orders, and provide continuous customer support.
- •India's approximately 63 million MSMEs contribute around 30 percent of GDP and over 40 percent of exports but have historically lagged in adopting advanced digital technologies.
- •The initiative positions Tata Communications alongside Reliance Jio and Bharti Airtel, which are also expanding enterprise AI and cloud portfolios for smaller businesses.
- •Tata Communications is a publicly listed Tata Group company traded on the NSE and BSE, providing digital infrastructure and services globally across cloud, mobility, IoT, security, and network domains.
Tata Communications has announced a partnership with Tata Tele Business Services (TTBS) to introduce an AI-powered platform designed for India's small and medium businesses (SMBs).
The collaboration aims to make enterprise-grade AI solutions simpler, more accessible, and easier to deploy for smaller companies that may lack the resources to build such capabilities independently. India is home to roughly 63 million micro, small, and medium enterprises (MSMEs), a segment that contributes around 30 percent of the country's GDP and over 40 percent of its exports, yet one that has historically lagged larger enterprises in adopting advanced digital technologies.
According to the announcement, the AI-powered voice agents will be capable of managing customer interactions, handling routine enquiries, scheduling appointments and follow-ups, processing orders, and providing always-on customer support. The offering positions Tata Communications alongside a growing field of Indian telecom and technology providers—including Reliance Jio and Bharti Airtel—that have been expanding their enterprise portfolios with cloud, IoT, and AI tools tailored for smaller businesses.
Tata Communications, a listed entity on Indian stock exchanges (NSE: TATACOMM; BSE: 500483), is part of the Tata Group and provides digital infrastructure and services globally. The company operates in areas including cloud, mobility, IoT, collaboration, security, and network services. TTBS, the enterprise arm of Tata Communications, offers a portfolio of connectivity, collaboration, cloud, security, and marketing solutions tailored for businesses in India.
India's SMB sector is a significant contributor to the country's economy, representing a large share of industrial employment and output. The adoption of digital tools, including AI-driven automation, has been growing among such businesses as they seek to improve operational efficiency and customer service. Government-led initiatives such as Digital India and the promotion of digital public infrastructure have further accelerated technology uptake across the segment.
The partnership was reported by CNBC-TV18.
Source: CNBC-TV18 Markets