Dubai, United Arab Emirates, September 10, 2026 — Chainwire

Tag Markets has appointed Craig Lund as Chief Executive Officer, bringing an executive with more than 15 years of experience in regulated digital-asset businesses, financial services, operations and governance to lead the company’s next phase of development.

Lund will head Tag Markets’ executive team and work with the firm’s founders and existing stakeholders as the company places greater emphasis on the operational foundations supporting its growth.

His previous senior leadership experience includes roles at Merrill Lynch, M2, MidChains, BitOasis and Property Finder. Lund has helped take multiple regulated financial businesses from formation through licensing across several jurisdictions, led teams numbering in the hundreds and worked within organizations responsible for several billion dollars in trading volume. His background covers risk management, regulatory engagement, cross-border settlement, product infrastructure and executive-team development.

At BitOasis, Lund was part of the leadership team that scaled the business many times over and contributed to securing one of the first in-principle approvals granted by Abu Dhabi Global Market to a digital-asset exchange and custodian. At MidChains, he helped build an over-the-counter desk that reached multibillion-dollar volume within its first year. At M2, he led the group’s operational structure in taking a globally regulated exchange and custody platform from a standstill to launch within months under multiple global regulatory frameworks.

The appointment comes as Tag Markets focuses on the parts of a brokerage that clients experience most directly. Trading spreads and platforms can be compared quickly, while a client’s view of a firm is also shaped by the speed of withdrawals and the responsiveness of customer support. Lund’s mandate places those measures at the center of the company’s priorities, with the aim of defining, measuring and continuously improving them.

“A broker earns trust in the moments a client feels, not in the ones it advertises,” Lund said. “The next chapter for Tag Markets is defined less by how fast it grows than by how well it runs. My focus is on the operating discipline, the governance and the client experience that let a firm grow across markets without losing the confidence of the people it serves.”

The agenda is built around three priorities. The first is operating discipline, including clear operating standards and escalation thresholds across the business so decisions are made at the appropriate level and remain visible afterward. The second is execution resilience, covering the process from order routing and pricing to the controls governing how changes are introduced into live trading environments. The third is treating client service as management information, with feedback recorded, measured and reviewed so emerging patterns can be identified and addressed early.

As Tag Markets expands across markets, the demands on its internal systems, governance and regulatory engagement also increase. The company said Lund’s experience at the intersection of regulated finance, operational scale and technology reflects the capabilities required at this stage of its development.

About Tag Markets

Tag Markets is an online trading services provider offering access to foreign exchange, commodities, indices and other markets through leading trading platforms. It is the trading name of T.M. Financials Ltd, incorporated in Mauritius under Company No. C185265 and regulated by the Financial Services Commission of Mauritius as an Investment Dealer under License No. GB21026474.

Further information is available at tagmarkets.com.

Craig Lund
Tag Markets
Communications@tagmarkets.com

Source: Metaverse Post