NewsCryptoStrive Adds $143 Million in Bitcoin as Treasury Firms Resume Buying

Strive Adds $143 Million in Bitcoin as Treasury Firms Resume Buying

Author: Decrypt·

Key Takeaways

  • Strive purchased 1,800 BTC for roughly $143 million at an average price of $79,431 per coin, raising its total holdings to 23,156 BTC valued at about $1.76 billion.
  • The firm, which trades on Nasdaq as ASST after merging with Asset Entities, funds its Bitcoin accumulation through equity sales, a model pioneered by Michael Saylor's Strategy.
  • Strive's purchase coincides with renewed sector buying, including Strategy's first $370 million Bitcoin purchase since June and Bitmine's largest Ethereum buy since June.
  • Bitcoin traded around $78,600 on Monday and is on track to close August up more than 24%, its strongest month since 2017.
  • Strive's average purchase price on the latest tranche sits slightly above current market levels, leaving the new position roughly break-even.
Strive Adds $143 Million in Bitcoin as Treasury Firms Resume Buying

Strive has continued stacking Bitcoin, purchasing another 1,800 BTC worth roughly $143 million as the asset manager expands one of the larger corporate crypto treasuries.

CEO Matt Cole said Monday the company paid an average price of $79,431 per coin for the latest tranche, lifting Strive's total holdings to 23,156 BTC. At that scale, Strive's treasury ranks among the larger public-company Bitcoin holdings outside of the sector's biggest players. At the reference price cited in the disclosure, that stash is valued at roughly $1.76 billion.

The purchase extends an aggressive accumulation strategy for the firm, which trades on the Nasdaq under the ticker ASST following its merger with Asset Entities earlier this year. Strive, initially co-founded by entrepreneur turned politician Vivek Ramaswamy, recently added $81 million in Bitcoin alongside a share sale, part of a steady cadence of buying as it builds out its treasury. That pattern — raising capital through equity sales and deploying it into Bitcoin — mirrors how treasury firms across the sector fund their purchases, effectively giving investors leveraged exposure to the asset's price through the stock.

Strive is among a wave of public companies that have adopted Bitcoin treasury strategies, raising capital to accumulate the asset and tie their fortunes to its price. The model, pioneered by Michael Saylor's Strategy, has drawn a crowded field of imitators over the past year, though the approach carries risk given Bitcoin's volatility. Companies following it often trade in correlation with Bitcoin rather than on their underlying operating businesses, a dynamic investors have watched closely as the field has grown.

The timing lines up with renewed buying across the sector as Bitcoin has rallied. Strategy this week broke a roughly two-month pause with a $370 million purchase, its first since June, after a run-up flipped its position back into the green. Tom Lee's Bitmine, meanwhile, made its largest Ethereum purchase since June, underscoring how treasury firms have leaned back into accumulation as prices recovered. The earlier pause in buying by some firms had coincided with weaker prices, making the resumption of purchases a closely watched signal of sector sentiment.

Bitcoin traded around $78,600 on Monday, off slightly on the day but on track to close August with a gain of more than 24%, its strongest month since 2017. Strive's average purchase price on the new tranche sits just above current levels, leaving the latest buy roughly break-even for now. How the firm's cumulative cost basis compares with prevailing prices as it continues buying will be a key figure to watch in future disclosures.

Source: Decrypt