Strategy Sells 1,638 Bitcoin Worth $104.7 Million, Marking Its Second-Largest BTC Sale of 2026
Key Takeaways
- •Strategy sold 1,638 BTC at an average price of $63,957 between July 27 and August 2, 2026, generating approximately $104.7 million in proceeds.
- •The proceeds were divided roughly evenly between funding STRC preferred-share dividends and repurchasing preferred shares.
- •The disposal represents less than 0.2% of Strategy's total Bitcoin holdings, leaving the company with 842,138 BTC acquired at an aggregate cost of about $63.5 billion.
- •A June 2026 capital framework formally authorized future Bitcoin sales for building dollar reserves, paying preferred-share dividends, and meeting interest obligations.
- •The sale signals a departure from the company's long-standing accumulation strategy under Executive Chairman Michael Saylor, positioning Bitcoin as an active financial asset.
Strategy, formerly known as MicroStrategy and the world's largest institutional holder of Bitcoin, has sold 1,638 BTC worth approximately $104.7 million to fund dividend payments and repurchase its STRC preferred shares. The transaction, disclosed in a Monday 8-K filing with the U.S. Securities and Exchange Commission, marks the company's second-largest Bitcoin sale of the year.
The tokens were sold at an average price of $63,957 between July 27 and August 2, 2026. Strategy allocated roughly half of the proceeds toward STRC preferred-share dividends and the remainder toward share buybacks.
In parallel, the company raised $290.6 million through stock sales, bringing its U.S. dollar reserve to $4 billion.
REALITY CHECK: @Strategy sold 1,638 Bitcoin from July 27 through August 2, 2026, marking its second-largest BTC sale of the year. Strategy sold 1,638 Bitcoin at an average price of $63,957 for a total of $104.7 million, according to a Monday 8-K filing with the Securities and… pic.twitter.com/1S1jEf9veX
— BitKE (@BitcoinKE) August 3, 2026
The sale reflects a notable shift in Strategy's capital management approach, as the company increasingly draws on its Bitcoin holdings to meet obligations tied to its preferred securities. In June 2026, Strategy unveiled a new capital framework that explicitly authorizes future Bitcoin sales for three purposes: building U.S. dollar reserves, funding preferred-share dividends, and meeting interest obligations. The disposal represents less than 0.2% of Strategy's total Bitcoin holdings, but it is significant because the company had for years been viewed by the market as a steadfast accumulator.
Executive Chairman Michael Saylor has long championed a "never sell" approach to Bitcoin. The new policy, however, signals that Strategy's substantial BTC holdings now function as an active financial asset rather than solely a long-term store of value. Strategy began buying Bitcoin in August 2020 and has since been emulated by other public companies seeking to hold cryptocurrency on their balance sheets, making any shift in its treasury policy a closely watched signal across the corporate digital-asset landscape.
Despite the disposal, Strategy remains the world's largest corporate Bitcoin holder, with 842,138 BTC acquired at a total cost of approximately $63.5 billion.