NewsStocksRaiz Federal Credit Union Modernizes Community Banking on Alkami's Digital Sales & Service Platform

Raiz Federal Credit Union Modernizes Community Banking on Alkami's Digital Sales & Service Platform

Author: Globalfintechseries·

Key Takeaways

  • All nine Raiz branches transitioned to a fully digital model by 2024, eliminating traditional teller functions and cash drawers.
  • Online account opening time dropped from up to nine days to approximately four minutes, while call-center funding fell from two to three days to about nine minutes.
  • Alkami's layered fraud prevention capabilities helped Raiz prevent more than $286,000 in reported fraud during the first year.
  • Monthly digital login at Raiz increased from 30% to 49%.
  • Raiz is implementing Alkami's Data & Marketing Solution to personalize member outreach and deliver targeted product offers.
Raiz Federal Credit Union Modernizes Community Banking on Alkami's Digital Sales & Service Platform

Alkami Technology, Inc., a U.S. provider of digital sales and service platforms for financial institutions, has announced a new case study detailing how Raiz Federal Credit Union (Raiz), a credit union serving more than 79,000 members in El Paso, Texas, is using Alkami's Digital Sales & Service Platform to modernize its member experience and build a stronger foundation for growth. The engagement reflects a broader shift among community banks and credit unions, which face pressure from larger institutions and digital-first challengers to modernize member experiences without the technology budgets of national banks, making vendor platforms like Alkami's a common route to scale digital capabilities.

Raiz has expanded its relationship with Alkami to cover the full Digital Sales & Service Platform. The credit union is live with the Alkami Digital Banking Platform and MANTL Onboarding & Account Opening—MANTL being the onboarding and account-opening provider Alkami acquired—and is implementing Alkami's Data & Marketing Solution to enable more personalized and relevant member engagement and to identify opportunities to deepen relationships through targeted product offers. By connecting onboarding and digital banking across online, branch, and call-center channels, Raiz is improving access to everyday banking, reducing manual work for employees, and freeing its team to focus on financial guidance and relationship-building.

"Alkami is helping us make banking more accessible, efficient, and connected for our members while preserving the Red Carpet service that defines Raiz," said Amy Krasikov, vice president of digital experience at Raiz. "We're proud to serve the El Paso community today, and we're excited to bring the warmth and care to people across the nation. Through digital banking, we aim to make our support accessible wherever and whenever it's needed. With Alkami, we've created a stronger digital foundation for today while continuing to find new ways to engage members with greater relevance and impact."

With a lean technology team focused on strategic priorities, Raiz sought a modern, integrated platform that could improve member access, streamline operations, and support stronger relationships—a common constraint for credit unions, which typically operate far smaller IT staffs than large banks and increasingly rely on consolidated platform partners rather than piecing together multiple vendors. The case study highlights how the credit union is extending its member-first experience beyond the branch.

With Alkami, Raiz has:

  • Modernized its nine-branch experience: By 2024, all nine branches had transitioned to a fully digital model without traditional teller functions or cash drawers. Member service representatives can focus more on financial guidance and relationship-building, while routine transactions are supported through the Alkami Digital Banking Platform and enhanced self-service ATMs. This branch model mirrors an industry-wide decline in teller transactions as routine banking moves to digital and self-service channels.
  • Reduced the time needed to open and fund accounts: Online account opening decreased from up to nine days to approximately four minutes; in-branch account opening fell from 30–45 minutes to under 10 minutes; and call-center funding dropped from two to three days to approximately nine minutes. Frictionless account opening has become a key competitive metric in retail banking, where abandoned applications rise sharply when onboarding takes days rather than minutes.
  • Strengthened fraud prevention: Alkami's layered fraud prevention capabilities helped Raiz prevent more than $286,000 in reported fraud during the first year. Layered, data-driven fraud tools have grown in importance as fraud attempts targeting digital banking channels have increased industry-wide.
  • Increased digital engagement: Monthly digital login increased from 30% to 49%.

The remaining implementation of Alkami's Data & Marketing Solution signals Raiz's next step: using platform data to personalize outreach and targeted product offers, an area many credit unions are prioritizing as they compete on relationship depth rather than scale.

"Raiz is demonstrating how community financial institutions can use technology to make banking easier and more accessible without losing the human connection that sets them apart," said Benjamin Conant, chief product officer at Alkami. "By connecting onboarding, digital banking, and data and marketing through Alkami's Digital Sales & Service Platform, Raiz is giving members more convenient ways to bank, helping employees spend more time on meaningful guidance and building a stronger foundation for long-term growth."