PicPay, one of Brazil's largest digital banks, has announced an integration with Claude from Anthropic, now available to its customers and expanding the company's presence in the generative artificial intelligence ecosystem. The initiative follows the recent launch of PicPay's plugin on ChatGPT from OpenAI and advances the company's strategy of bringing conversational financial information closer to its customers. The move also reflects a broader trend among financial institutions of meeting customers inside widely used AI assistants rather than only through their own apps.

Through the integration, customers can check financial information directly in Claude using natural-language commands after securely authenticating in the PicPay environment. The connection works through Claude's "Connectors" framework, which lets users link external accounts and services to the assistant.

The feature will be rolled out gradually through an early-access list. It is free of charge and available to Android and iOS users. Customers who already use the PicPay plugin on ChatGPT are also enabled to use the feature on Claude, which works regardless of the user's Claude subscription tier.

As with the ChatGPT integration, the experience is focused on financial inquiries and monitoring. Claude offers two new capabilities that will soon also be available through the OpenAI plugin: checking credit card statement balances and viewing completed credit card transactions. During the initial rollout, the integration is dedicated to inquiries and financial monitoring and does not support transactions or other financial operations through the platform — a read-only approach that mirrors how many banks have introduced AI features while regulatory and risk frameworks for AI-assisted financial operations continue to develop in Brazil and elsewhere.

"As many of our customers take advantage of the leading generative AI platforms in their daily lives, we are focused on connecting PicPay with these ecosystems to create a more seamless financial experience," said Eduardo Chedid, CEO of PicPay. "PicPay has always placed innovation at the center of our growth strategy, as we capitalize on opportunities where technology can help us operate more efficiently and deliver even better service for customers. Our strong standards for customer data protection will continue to underpin the innovative products we bring to market."

To connect their PicPay account to Claude, customers simply search for PicPay under the "Connectors" tab and follow the authentication steps. Available features include:

• Checking account and savings pot balances
• Viewing outstanding bills
• Checking investments
• Viewing active cards
• Accessing favorite Pix contacts — Pix being the instant payment system launched by the Central Bank of Brazil in 2020 that has become a dominant payment method in the country
• Checking recent transactions
• Viewing upcoming transactions
• Checking credit card statement balances
• Viewing completed credit card transactions

Customers can ask questions such as:

• "What is my available balance?"
• "What is my credit card statement balance this month?"
• "What were my most recent credit card transactions?"
• "Do I have any bills due this week?"

The Claude integration uses the same security layers as the PicPay app, including facial biometric authentication. To connect their account, customers are directed to PicPay's online banking login, so they do not need to have the app installed. All data exchanges follow PicPay's security standards, with data processed in accordance with applicable law and the company's privacy policies.

Source: GlobalFinTechSeries