MSTR Stock Forecast: Strategy Sells Additional Bitcoin Amid Crypto Winter Pressures
Key Takeaways
- •Strategy sold 1,638 Bitcoin at an average price of $63,957, generating $104 million but incurring losses since its average acquisition cost was $75,419 per coin.
- •The company diluted shareholders by selling $290 million in shares through its at-the-market program, with $28.9 million used to repurchase STRC preferred stock.
- •MSTR stock has fallen 52% from its 2025 peak to $92, and technical analysis indicates a bearish pennant pattern that typically precedes further downtrend continuation.
- •Strategy reported an $8.6 billion loss for the second quarter, while its preferred shares trade below par due to concerns about the company's ability to meet dividend obligations.
- •Spot Bitcoin ETFs shed over $265 million in assets on Friday, signaling potential weakening institutional demand for cryptocurrency exposure.

Key Developments
- MSTR stock has formed a bearish pennant pattern on the daily chart.
- Strategy continued selling its Bitcoin holdings last week.
- The company diluted shareholders by selling shares worth over $290 million.
MSTR stock declined by more than 1% in premarket trading as investors reacted to broader Bitcoin weakness. Shares also dipped following Strategy's continued Bitcoin sales, aimed at bolstering its cash reserves. The stock fell to $92, representing a 52% decline from its peak earlier this year. As the largest publicly traded corporate Bitcoin holder, Strategy's moves are closely watched by investors who use the stock as a proxy for cryptocurrency exposure without holding digital assets directly.
Strategy Sells Additional Bitcoin
Michael Saylor's Strategy has faced significant pressure this year as the crypto winter has deepened. Bitcoin has fallen from a record high of $126,300 to approximately $62,000.
This prolonged downturn has heavily impacted the company's business, particularly given its decision to issue preferred stocks such as STRC, STRK, STRF, and STRD. While these instruments provided capital for Bitcoin purchases, they also created dividend obligations.
For most companies, dividend payouts are manageable because free cash flow covers them. Strategy's situation is different: its core software business generates limited revenue, and Bitcoin—its primary asset—produces no income. This contrasts with companies like BitMine, which holds Ethereum and earns monthly staking rewards.
Fears that Strategy may struggle to meet its dividend obligations pushed its preferred stocks well below par. These concerns escalated after the company spent $1.5 billion on debt repayment. In response, Strategy halted its Bitcoin purchases and shifted to accumulating cash, raising millions through shareholder dilution via stock sales.
Most notably, the company abandoned its long-standing pledge to never sell Bitcoin. Last week, Strategy sold 1,638 coins at an average price of $63,957, generating $104 million. The company now holds 842,138 coins, roughly 4% of all Bitcoin in circulation—a position that underscores the outsized role a single entity plays in the market.
These ongoing sales are occurring at a loss, given that Strategy's average Bitcoin purchase price stood at $75,419. The company also continued diluting shareholders, selling $290 million in shares through its at-the-market (ATM) program. Of these proceeds, $28.9 million was used to repurchase STRC shares in an effort to push that preferred stock back toward par value.
Bitcoin Price Remains Under Pressure
MSTR stock has also declined as Bitcoin continues to face downward pressure. BTC fell to $62,000 on Monday, and the retreat may persist as demand for spot Bitcoin ETFs weakens. Data indicates that spot BTC ETFs shed over $265 million in assets on Friday, bringing weekly outflows to more than $65 million. The ETF outflows are notable because these funds have been a primary vehicle for institutional Bitcoin adoption, and sustained redemptions could signal waning appetite from that segment of the market.
Concurrently, there are concerns that the Federal Reserve will maintain a hawkish stance as inflation rises. Gasoline prices climbed to $4 per gallon last week, suggesting that headline CPI increased in July.
Investors are also wary of Strategy's mounting losses. In its latest earnings report, the company posted an $8.6 billion loss for the second quarter—a trend that could continue if Bitcoin keeps falling. MSTR has historically traded at a premium to the net asset value of its Bitcoin holdings, and that premium has been compressing as the downturn persists, compounding the stock's decline beyond Bitcoin's own losses.
MSTR Stock Price Technical Analysis
On the daily chart, MSTR shares have traded within a narrow range over the past five weeks, remaining slightly below the $100 resistance level. The stock has formed a rising wedge pattern, which is part of a broader bearish pennant structure. This formation is considered one of the riskiest technical signals, as it typically indicates that the prevailing downtrend will resume.
The stock continues to trade below its 100-day Exponential Moving Average (EMA). Additionally, the Relative Strength Index (RSI) has formed a rising wedge pattern. The combination of trading below key moving averages while forming a bearish pennant suggests the potential for a strong bearish breakout.