Miners Need a Marketing Approach to Hiring Skilled Talent, Globe 24-7 Says
Key Takeaways
- •Mining recruitment firm Globe 24-7 says the skilled worker shortage is becoming a drag on industry growth.
- •Mining companies increasingly compete with other industries for technical and trades talent across dispersed global talent pools.
- •Globe 24-7 recommends miners market themselves as attractive employers in a way similar to consumer brands.
- •An aging retiring workforce and rising demand for energy-transition metals like copper and lithium have intensified the need for qualified workers.
The mining industry is confronting a serious shortage of skilled workers, a problem that industry leaders say is becoming a drag on growth, according to mining industry recruiter Globe 24-7.
The talent pool has become spread out across different countries, and mining companies increasingly need to compete with other industries for technical and trades talent, positioning themselves as attractive employers in much the same way consumer brands market themselves to customers.
The remarks come from Globe 24-7, a recruitment firm specializing in the mining sector, which along with industry leaders has highlighted the growing difficulty of sourcing qualified personnel. Skills shortages have been a recurring theme across mining jurisdictions in recent years, as an aging workforce retires and demand for metals tied to the energy transition, such as copper and lithium, has increased the need for qualified workers.
The full article, a sponsored video piece published by The Northern Miner, is available to subscribers.
Source: The Northern Miner
