Made by Google 2026 takes place today, August 12, 2026. The event will be available to stream worldwide, and Google is expected to unveil a range of new hardware. Below is a guide to the start time across multiple regions, where to watch, who is hosting, and what announcements are anticipated.

What time does Made by Google 2026 start

The event begins on Wednesday, August 12, 2026, at 6:00 PM ET / 3:00 PM PT. Start times in other regions are as follows:

• US Eastern: 6:00 PM, Wednesday, August 12
• US Pacific: 3:00 PM, Wednesday, August 12
• UK: 11:00 PM, Wednesday, August 12
• Continental Europe: midnight, Thursday, August 13
• Nigeria (WAT): 11:00 PM, Wednesday, August 12
• Ghana (GMT): 10:00 PM, Wednesday, August 12
• South Africa (SAST): midnight, Thursday, August 13
• Kenya (EAT): 1:00 AM, Thursday, August 13
• India (IST): 3:30 AM, Thursday, August 13

Viewers in Nigeria, South Africa, or Kenya will need to stay up late or set an alarm. Ghana is one hour behind Nigeria.

Where to watch Made by Google 2026

The event can be streamed through several platforms:

• The official Made by Google YouTube channel, which carries the main livestream
• The Google Store website, which mirrors the same feed
• Smart TVs, laptops, or game consoles, as the YouTube stream is compatible with all of them
• Google's Keyword blog, which will post updates and announcements during the show

Who is hosting Made by Google 2026

Comedian Trevor Noah hosts this year's event, succeeding Jimmy Fallon, who hosted in 2025. Google's teaser video also listed numerous guests, including Alex Cooper, Shubman Gill, Stephen Curry, Peggy Gou, JuJu Watkins, PinkPantheress, Chari Hawkins, Steven Gerrard, Daniel Durant, Ayami Nakajo, and Jesser.

Inclusion in the teaser does not guarantee an on-stage appearance. At last year's event, Stephen Curry appeared only in a video segment, so the list should be treated as an indication of involvement rather than a confirmed lineup.

What Google is expected to announce

Google has already teased two new phones in its own videos: the Pixel 11 Pro and the Pixel 11 Pro Fold. The company also previewed the Pixel Watch 5 in a short clip that references competing smartwatch designs.

The standard Pixel 11 and the Pixel 11 Pro XL are also expected to complete the phone lineup, though Google has not teased either device individually.

Several accessories may appear as well, based on leaks rather than official confirmation:

• A Pixel Tag, a small tracker comparable to Apple's AirTag, reportedly priced around €34.90 in Europe. If launched, it would enter a tracker market already occupied by Apple's AirTag and Samsung's Galaxy SmartTag.
• A new dark green colorway for the Pixel Buds Pro 2
• A possible early look at Googlebook, Google's laptop project
• A possible teaser for Android XR glasses. Google announced Android XR as a platform for headsets and glasses in December 2024, and any teaser here would signal how the company plans to compete with Meta's Ray-Ban smart glasses and Apple's Vision Pro in the wearable spatial computing space.

Specifications such as the Tensor G6 chip, a new modem, and higher storage configurations have circulated widely, but none of this information has come from Google directly. The Tensor series, introduced with the Pixel 6 in 2021, represents Google's effort to design custom silicon in-house rather than rely on Qualcomm Snapdragon processors, mirroring a strategy Apple has pursued with its A-series chips. These details should be treated as rumors until confirmed at the event.

Why this year's show looks different

Made by Google 2026 begins later in the day and is scheduled a week earlier on the calendar than the 2025 event. The production also departs from last year's talk-show format, which was hosted within Jimmy Fallon's show, in favor of a standalone, celebrity-driven presentation hosted by Trevor Noah.

What about the Pixel 11 Pro Fold

The Pixel 11 Pro Fold is expected to appear on stage today, but it will likely not go on sale until October, following the same pattern as last year's Pixel 10 Pro Fold. Google has not confirmed a release date, so this remains an open question following the event.

Catch up if you miss it

A recording of the show will be posted on YouTube shortly after the event concludes, allowing viewers in any time zone to catch every announcement. TechCabal will also provide coverage of every device Google announces once the event wraps up.