Girls' Generation's New Unit HRS to Release Debut Single 'Skibidi' on Aug. 31
Key Takeaways
- •Girls' Generation-HRS consists of Hyoyeon, Yuri and Choi Sooyoung.
- •The unit's debut digital single, "Skibidi," is scheduled for release on Aug. 31.
- •The single will include two tracks: "Skibidi" and "Lowkey in Love."
- •"Skibidi" is described as starting with house music and moving into hip-hop with lyrics about forging a new path together.
- •HRS is Girls' Generation's latest subunit, following earlier offshoots such as Girls' Generation-TTS and Girls' Generation-Oh!GG.
Girls' Generation-HRS, a unit of the K-pop girl group Girls' Generation / Courtesy of SM Entertainment
Girls' Generation's new unit HRS will release its debut digital single, "Skibidi," on Aug. 31, the group's agency SM Entertainment announced Saturday.
The single will contain two tracks — the title song "Skibidi" and "Lowkey in Love."
According to SM Entertainment, "Skibidi" begins with house music before shifting into hip-hop, with lyrics carrying the message of forging a new path together. The title shares its name with a word popularized by viral internet videos and meme slang, though the announcement made no mention of any connection.
Girls' Generation-HRS was formed through Girls' Generation member Hyoyeon's personal YouTube channel, "Hyoyeon's Level Up," and consists of three members of the veteran K-pop act: Hyoyeon, Yuri and Choi Sooyoung. The debut lands nearly two decades after the group's 2007 launch, and the announcement covered only the single, leaving any further HRS activities to be revealed.
Girls' Generation, also known as SNSD, debuted under SM Entertainment in 2007 with the single "Into the New World" and went on to become one of South Korea's most influential girl groups, scoring major hits such as "Gee." Hyoyeon, Yuri and Sooyoung have been part of the group since its debut. The group previously formed the subunit Girls' Generation-TTS — comprised of Taeyeon, Tiffany and Seohyun — which debuted in 2012, and marked its 15th anniversary in 2022 with the release of the album "Forever 1." The group also previously launched the five-member offshoot Girls' Generation-Oh!GG — Taeyeon, Sunny, Hyoyeon, Yuri and Yoona — whose 2018 debut single was "Lil' Touch," making Hyoyeon and Yuri returning subunit members within HRS.
Subunits are a long-standing practice in K-pop, allowing long-running acts to keep releasing music while individual members pursue separate careers; at SM Entertainment they have included EXO-CBX and Red Velvet - Irene&Seulgi. The HRS members have each stayed active outside group activities — Hyoyeon with solo dance releases and DJ work, and Yuri and Sooyoung with acting roles in film and television.
SM Entertainment, one of South Korea's largest entertainment companies, has served as Girls' Generation's label since the group's formation.
Source: The Korea Times
