BAR Technologies Says Shipping Must Treat Decarbonisation as a Present-Day Issue, Not a Future Fuel Question
Key Takeaways
- •Over 100 large commercial cargo ships representing more than five million tonnes of deadweight capacity are now equipped for wind propulsion, nearly five times the level recorded in May 2022.
- •BAR Technologies projects that by the end of 2026, 10 vessels will operate with 23 WindWings installed, delivering combined savings of approximately 100 tonnes of CO2 per day.
- •Multiple regulations already in force, including IMO's EEXI and CII standards, the EU Emissions Trading System, and FuelEU Maritime, are increasing pressure on shipowners to adopt near-term efficiency measures.
- •Current charterparty structures often leave shipowners bearing the cost of technology investments while charterers receive the benefit of lower fuel consumption, creating a disincentive for adoption.
- •Access to competitive green lending or blended finance remains a major constraint, as conventional borrowing rates can significantly extend payback periods for emissions-reduction investments.

BAR Technologies, inventor of WindWings®, said uncertainty over future fuels and regulation should not delay investment in proven technologies that are already reducing fuel consumption at sea.
A new study by EY Greece warned that shipping's transition to net zero will be uneven and capital intensive, constrained by factors including alternative fuel availability, infrastructure, shipyard capacity, access to finance and fragmented commercial incentives.
In response, BAR Technologies said the industry is right to plan for long-term fuel pathways, but that too much of the decarbonisation debate remains focused on what may become available in the future rather than on what can be deployed now.
The EY study identifies energy efficiency and operational measures as among the most practical near-term actions available to shipping. BAR Technologies said wind propulsion, which is already delivering measurable fuel and emissions savings on commercial vessels, should be recognised as part of that immediate response. The case for near-term efficiency investment is reinforced by regulations already in force: the IMO's EEXI and CII requirements, applicable since 2023, require existing vessels to meet energy-efficiency and carbon-intensity standards, while the inclusion of shipping in the EU Emissions Trading System from January 2024 places a direct cost on CO2 emissions for voyages to and from EU ports.
Wind propulsion has also reached an important market milestone. According to the International Windship Association, more than 100 large commercial cargo ships, representing over five million tonnes of deadweight capacity, are now equipped to harness wind power. That is almost five times the number recorded in May 2022, and BAR Technologies said the figure shows the technology is moving into the commercial mainstream. The company said that by the end of 2026, 10 vessels will be operating with 23 WindWings® installed, delivering combined savings of approximately 100 tonnes of CO2 per day.
John Cooper, CEO of BAR Technologies, said: "Shipping needs to stop treating decarbonisation as something that only begins when future fuels arrive or every detail of the IMO's Net-Zero Framework is settled. The industry cannot allow the absence of perfect policy certainty to become an excuse for inaction. Proven technologies are available now, and owners can act today."
The IMO revised its initial greenhouse-gas strategy in 2023 to target net-zero emissions from international shipping by or around 2050, but its mid-term measures — including a potential economic mechanism — remain under negotiation. FuelEU Maritime, which took effect in January 2025, additionally limits the greenhouse-gas intensity of energy used on ships calling at EU ports, adding to the regulatory pressure for efficiency measures that can deliver compliance value today.
Unlike alternative fuels, wind requires no new fuel-production facilities, bunkering infrastructure or global supply chain. It is freely available as an energy source and can reduce a vessel's dependence on whichever fuel it uses.
Cooper added: "Wind propulsion is not waiting to be invented or proven. It is already operating on commercial vessels and reducing the amount of fuel they need. The priority now should be to remove the barriers preventing more owners from investing."
BAR Technologies said the barriers to wider adoption are increasingly commercial and financial rather than technical.
Under many chartering arrangements, the owner funds the technology while the charterer receives much of the benefit through lower fuel consumption. Until charterparty structures allow the costs, risks and savings to be shared more effectively, owners can be left carrying the investment and long-term performance risk.
Access to finance is another major constraint. Without competitive green lending or blended finance, owners may have to fund emissions-reduction technology at conventional commercial borrowing rates. BAR Technologies said this can lengthen the payback period, particularly in the tramp, bulk and tanker markets, where routes, earnings and charter durations are less predictable.
The EY study concluded that the pace of shipping's transition will depend on coordination, commercial bankability, access to finance and action across the maritime value chain.
Cooper said: "But the real way to unlock action now is to make green investment affordable. Shipowners need access to financing that makes proven emissions-reduction technologies commercially viable today, not at some point in the future. If we can lower the cost of capital and create funding structures that recognise both the fuel savings and the environmental value these technologies deliver, far more owners will be able to invest. Wind propulsion has already passed the technology test. Affordable finance, alongside charterparty structures that share the benefits fairly, is what will unlock deployment at scale."
Source: BAR Technologies